Bharathiar University Distance MBA Marketing Management




  •  

    Description:-

    Bharathair University Distance Education offers Master of Business Administration in Marketing Management, which is two years full time post graduate course. Candidates eligible for this course must have graduation degree.
     

     

    Duration:- 2 years

    Eligibility:-     Bachelor’s Degree from any recognized university

    Fees:-

    First year:-

    Graduates of Bharathiar University:- Rs. 7515         
    Other University Students:- Rs 7965
    Other University Women Students:- Rs 9090

    Second year:-

    Graduates of Bharathiar University:- Rs. 7145         
    Other University Students:- Rs. 7145
    Other University Women Students:- Rs. 8270

    Bharathiar University Distance MBA Marketing Management Syllabus:-

    First Year

    1.1 Principles of Management and Organisational Behaviour
    1.2 Managerial Economics 
    1.3 Accounting and Finance for Managers
    1.4 Marketing Management
    1.5 Human Resource Management
    1.6 Quantitative Techniques for Management
    1.7 Research Methods for Management
    1.8 Corporate Communication
    1.9 Operations Management

    Second Year:-

    2.1 Consumer Behavior
    2.2 Industrial & Services Marketing
    2.3 New product development
    2.4 Marketing Research
    2.5 Advertising and Sales Promotion
    2.6 Logistics and Sales Management
    2.7 International Marketing
    2.8 Business Environment & Ethics
    2.9 Strategic Management
     

  • About Bharathiar University Distance Education

  • Bharathiar University's School of Distance Education (SDE) in keeping with its motto of being "different from others" has cemented itself firmly as a choice preference among distance learners in In..



Other Courses