ANU Distance M.B.A. Marketing Management




  • Description:-

    Acharya Nagarjuna University Distance Education offers Masters of Business Administration in Marketing Management, which is a two years full time post graduate course.
     

    Duration:-

    Minimum: 2 Years
    Maximum: 6 years
     

    Eligibility:- Pass in any Bachelor’s Degree (Other than BFA and BOL) with minimum of 2 years of work experience and should have qualified in the entrance test conducted by CDE, ANU.

     

    Syllabus:-

    First Year

    Perspectives of Management
    Business Environment
    Managerial Economics
    Accounting for Managers
    Quantitative Techniques for Managerial Decissions
    Information Management and Computer Applications
    Financial Management
    Operations Management
    Marketing Management
    Human Resource Management
     

    Second Year

    Business Policy and Strategic ManagementInternational Business
    Management of Information Systems
    Sales and Advertising Management
    Service Marketing and CRM
    Rural and Retail Marketing
    Consumer Behaviour and Marketing Research
    Global Marketing

     

  • About Acharya Nagarjuna University Distance Education
  • Acharya Nagarjuna University is a known name in distance education in India. ANU's Center for Distance Education (CDE) is recognised by the Distance Education Council (DEC) New Delhi. The university with ove..